Dualhook vs. WATI

WATI is a WhatsApp-focused BSP platform with inbox, broadcast, chatbot, and automation features. Dualhook is a configuration layer that gives you direct access to Meta's Cloud API with zero message storage and automated coexistence management.

How does Dualhook compare to WATI?

How does pricing compare?

WATI's Growth plan starts at $59/month billed annually or $69/month billed monthly and includes 3 users with no additional users on that tier. Higher plans (Pro at $119/month annual, Business at $279/month annual) unlock more users and features. Message charges apply separately according to WATI's official rate card.

Dualhook charges a flat monthly fee starting at $12/month with no per-message markup. Meta bills conversation fees directly to your WhatsApp Business Account.

Does WATI store WhatsApp messages?

Yes. WATI stores message content to provide its team inbox, conversation history, broadcast analytics, and chatbot functionality. Businesses using WATI rely on WATI's platform to process and display those conversations and automations.

Dualhook does not store message content. Meta's Webhook Override sends message webhooks directly to your server. Dualhook only stores configuration metadata such as account identifiers, webhook URLs, template metadata, and operational event logs.

When should you choose WATI over Dualhook?

WATI is a good fit if you need a ready-made team inbox with no-code chatbot builders, broadcast messaging tools, and a visual workflow editor. It works well for teams that want an all-in-one WhatsApp platform without writing code.

Dualhook is a good fit if you want to build on top of Meta's standard Cloud API without a BSP intermediary, keep message content off third-party servers, avoid per-message markups, and maintain full ownership of your WABA under your own Meta Business portfolio. Dualhook handles the configuration layer so you can focus on your own application logic.